Inferno retail launch
We coordinated the launch of Inferno in Sweden.
Our main mission was to secure products in stores and increase the visibility for the title. We also acquired information about the products and prices out in the store for Sony Universal.
Inferno is a 2016 American mystery thriller film directed by Ron Howard and written by David Koepp, based on the 2013 novel of the same name by Dan Brown. The film is the sequel to The Da Vinci Code and Angels & Demons, and is the third installment in the Robert Langdon film series. It stars Tom Hanks, reprising his role as Robert Langdon, alongside Felicity Jones, Omar Sy, Sidse Babett Knudsen, Ben Foster and Irrfan Khan. Along with the previous film, it remains Hanks’ only live-action sequel.
- Client: Sony Universal
- Location: Sweden
- Project Begin: February 2017
- Project End: March 2017