We are Reduna

A Nordic retail agency
working with the world's biggest brands.

From Gothenburg, Sweden — we plan, produce, deliver and report on retail campaigns across the Nordics. One partner. Every step.

Discover what we do →

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What we do

Seven disciplines.
One retail engine.

Trade

Reduna Group looks at the entire campaign process to maximise the effect between idea and result. We turn your needs and ideas into action with deep retail knowledge so your campaigns deliver more.

Production

We take your POS purchases to a new level. Long-standing relationships with leading European producers let us deliver innovative improvements to your POS line-up and significantly increase the return on your investment.

Field Sales

Our Field Sales team gives you the in-store presence you need — relationship building, product training, sell-in and sell-through. We tailor the setup, manage execution and feed back the insights.

Creative

POS and print design, traditional marketing and identity work. Our creatives bring broad experience in design, layout, illustration, typography and photography to help you reach new and current customers.

Logistics

Delivering on time matters. With flexible transport partners and in-house control of every shipment, you can stay calm — your POS will reach our merchandising hubs and the campaign will go live as agreed.

Merchandising

With Reduna Group your campaigns and products land in the best spots at the right time. Our merchandisers have long-standing relationships with stores and staff across the Nordic region.

Online

Let us be your eyes and ears in retail. Real-time reporting through our system means you can follow your campaigns while they happen — and act on what matters.

Selected clients